Questionnaire Feedback and Analysis

 Section 1 - “Facts”


Section 1 of my questionnaire asked participants questions concerning their social status to help give my audience an identity. I distributed my questionnaire via random sampling to a sample size of 30 people, at my school. I distributed based on sexuality, and so gave it to 15 boys and 15 girls. And I also distributed based on age. Each age quartile has more or less 10 participants. Ages are present below:

I am fortunate enough to go a very diverse school so evidently in the chart to the right hand side, my audience is extremely ethnically varied. I asked my audience of their ethnicity because I believe this contributes a lot to telling us about their up-bringing and identity.

Section 2 - "You and Music Videos"

Section 2 essentially explores the audience's connection to music videos. I asked the consumer how many hours they typically devour a day to watching music videos. I was keen to know this because I know, personally for me I spend a great deal of time watching music videos and I derive a lot of satisfaction from videos. However I also know some people who simply listen to the audio and don't watch. This question is useful because it indicates how much the audience care for the video. The results were as I expected. The majority of my audience spend less than an hour watching music videos, but still a considerable amount of time. After that, a lot of people watch music videos for one to two hours, and then a portion of people simply don't watch music videos. A minor amount of six people watch the video for three to five hours.

I asked our audience what their passions include as our video will appeal to them more if it features themes of things they enjoy. We found the most popular options that we listed were video gaming, art, and dance.

Questions nine and eleven were added for a similar purpose. Results are as shown:

Section 3 - My Music Video

Question thirteen asked the audience what the title "All Night" reminded them of. Answers did not vary greatly and common replies were 'parties', 'being out', 'fun'. This question was necessary as these themes (partying, being out, fun) are themes which our music video will explore and we want our thinking process to be uncomplicated.

We finished our survey by asking the audience if they enjoy dance based videos as "All Night" is a dance song and that will be an element of our video.